Welcome to the RAIN blog. Here you will find our insights and tips on how to build a successful mobile marketing campaign, as well as news on the industry.

4 Mobile Advertising Mistakes You Should Avoid

Are you getting frustrated with your mobile marketing campaigns? Do you feel like you are wasting your money because you don’t see results?  There are many factors that can influence the outcome of your campaigns, starting from the actual offer or product, to the audience you are targeting. However, there

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Best Practices to Acquire New Clients through Mobile

A solid acquisition and a high retention rate are the ingredients for a successful business, and this combination applies to community banks as well. However, acquiring new clients can become challenging and stressful at times. This is why we would like to share some tips that might help you smooth

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3 Ways To Get Your Bank Into Mobile Marketing

Marketing for banks, especially community banks, is obviously an important task. But, drawing out a marketing strategy can be daunting and time-consuming. If your bank is still relying solely on traditional marketing tactics, such as flyers and mailers, then it may be time to consider adding mobile ads to your

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How to Run a Successful Cross-Selling Campaign On Mobile

Cross-selling is a critical strategy to help your bank increase revenue, but it can be tedious and difficult without the right tools. This is where mobile marketing can really help out. By utilizing mobile ads, you can simultaneously reach both new and existing clients, and target exactly who you want

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