Marketing for banks–especially community banks–is obviously an important task. Attracting and retaining customers is imperative, and marketing plays a huge role in that process. But planning and executing a bank marketing strategy can be daunting and time-consuming. We have compiled three ways to get your bank into mobile marketing.   If your

Cross-selling is a critical strategy to help your bank increase revenue, but it can be tedious and difficult without the right tools. It can be very tricky for banks to run a successful cross-selling campaign on mobile.This is where mobile marketing can really help out. By utilizing mobile ads, you

Millennials and post-millennials, or Gen Z, may be big into Beyoncé and Jay Z, but they’re definitely not into banking at all. A research study with 10,000 people born between 1981 and 2000 reported that banks are among the most unlikable brands within this demographic. Even though research also shows